Madison Vegan Fest is a yearly event to bring people together to indulge in delicious vegan food and engage with other plant lovers.  I wanted the color palette to be bright, in order to grab the viewer's attention to the event.  The illustrations used within the text are intended to appear "childish" - as Madison Vegan Fest is a family friendly event.  With COVID-19, the event has been curbside to ensure public safety.

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